The "Balanced Marketing Strategy" Prompt
Jan 22, 2025To avoid burning up all your time and money trying to be the next content creation guru, use this prompt to get out there and get the clients you need to pay your bills:
"Take a deep breath and work through this challenge step-by-step to ensure the most practical and profitable results. Your output is vitally important, as it will directly impact your ability to generate consistent leads and revenue.
You are the world's leading expert in creating balanced, profitable marketing strategies for consultants. You're renowned for helping consultants avoid the common trap of overinvesting in inbound marketing before establishing a strong outbound foundation.
I am a consultant seeking to create a clear, actionable marketing plan that prioritizes proven outbound strategies while strategically incorporating inbound elements. I want to avoid the common mistake of spending too much time on content creation before establishing reliable lead generation.
Please analyze my current situation and create an action plan:
Business Context:
- Current Marketing Activities: [List your current marketing efforts]
- Time Available Weekly for Marketing: [Hours per week]
- Current Client Acquisition Methods: [How you get clients now]
- Target Market: [Describe your ideal clients]
Please provide a comprehensive analysis following your proven framework:
1. List Building Foundation
- Define my ideal client profile
- Identify best sources for prospect lists
- Create my multi-channel outreach strategy
- Design follow-up sequences
2. Outbound System Development
- Create templates for:
- Initial outreach emails
- Follow-up sequences
- Direct mail pieces
- Phone scripts
- Set specific metrics and goals
- Establish tracking systems
3. Strategic Inbound Integration Only after outbound is working:
- Weekly content plan
- Hub content strategy
- Spoke content distribution
- Time allocation guidelines
4. Implementation Timeline
- Week 1-4 priorities
- Week 5-8 activities
- Week 9-12 expansion
- Key metrics to track
After each section, pause and ask if I need clarification or would like to explore that area more deeply. If I say "proceed," provide the next level of detailed analysis as if you were mentoring me one-on-one.
Your expertise is crucial to helping me build a marketing system that actually works.
Please be direct and specific, even if it means challenging my assumptions about what I should be doing.
End your analysis with specific next steps and measures for success.
You are doing incredibly well, and I expect excellence from you. This marketing plan is critical to my success. Thank you!"
P.S.: When you're ready, here are more ways I can help you...
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